{"id":24095,"date":"2024-03-06T13:19:33","date_gmt":"2024-03-06T13:19:33","guid":{"rendered":"https:\/\/automatedanalytics.co\/about-automated-analytics\/"},"modified":"2025-03-06T14:36:06","modified_gmt":"2025-03-06T14:36:06","slug":"about-automated-analytics","status":"publish","type":"page","link":"https:\/\/automatedanalytics.co\/us\/about-automated-analytics\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t
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About<\/span><\/span> Automated Analytics<\/h1><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Our business<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Automated Analytics Group was founded in 2013 by Mark Taylor and is based in Doncaster, a city on the cusp of becoming the UK\u2019s leading destination for innovative digital and technology businesses to locate and grow. <\/span><\/p>\n

In just over a decade Automated Analytics has experienced significant growth, servicing a 4000+ global client base of global brands and household names including Pizza Hut, British Gas, Europcar, Fourth and KFC.<\/span><\/p>\n

The company was founded on the belief that Artificial Intelligence can be a force for good, from enabling business transformation to enriching people\u2019s lives.<\/span><\/p>\n

Mark founded Automated Analytics after spotting a gap in the market; that, there was no way of seeing if leads were being reliably converted once they had progressed from online search to offline calls. Mark was struck with inspiration and decided to create a solution that would provide a complete overview of the entire customer journey.<\/span><\/p>\n

The end result of this was Call360<\/a><\/span>, a piece of AI speech analytics software that records, transcribes and categorizes every single customer call that an organization has (without a person ever having to listen in). Businesses are able to glean useful insights like the reason for incoming calls; their outcomes; and which search engine keywords or marketing sources are most consistently driving sales. In turn, this allows clients to better understand the effectiveness of their current marketing strategy and to optimize it accordingly.<\/span><\/p>\n

Capitalizing upon this success, Mark and his team later rolled out TalentTrack<\/a><\/span> \u2014 which provides similar analytics for the recruitment process, enabling businesses to see which job boards and online channels are working best for them \u2014 and they still have many other exciting products in the pipeline as well.<\/span><\/p>\n

Spotting a gap in the market for providing local serviced-based business with an optimized Google Ads campaign to drive sales leads by combining Call360<\/a><\/span> analytics insight with cutting-edge landing page technology for local market pages. From SMEs to large enterprise customers, Customer360<\/a><\/span> drives high-converting sales leads for small and large brands in the UK.<\/span><\/p>\n

Automated Analytics is ISO27001 certified and in 2022 was recognized as one of the fastest-growing top 100 tech companies in the North by tech investment and advisory firm GP Bullhound<\/a><\/span> and a runner-up in the 2023 Doncaster Business Awards \u2018Innovator of the Year category. <\/span><\/p>\n

In March 2024, the company made its debut in the <\/span>FT1000<\/a><\/span>, as the 818th fastest-growing company in Europe; an annual study commissioned by the Financial Times. Its founder Mark Taylor was also made a Patron of the Doncaster Chamber of Commerce in 2024 in recognition of his trailblazing work in spearheading solutions and adoption of Artificial Intelligence in Doncaster, and beyond. <\/span><\/p>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n 2013 <\/h2>\n \t\t \t

We were founded in the year of 2013<\/p>\n <\/div>\n \n \n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n 4000+ <\/h2>\n \t\t \t

We are trusted by over 4000 clients<\/p>\n <\/div>\n \n \n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n Global <\/h2>\n \t\t \t

We have a client base around the globe<\/p>\n <\/div>\n \n \n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n Leader <\/h2>\n \t\t \t

We are a recognized industry leader<\/p>\n <\/div>\n \n \n <\/div>\n <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Stay up to date<\/span><\/span> on our journey<\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Explore the latest trends, tips, and insights in our world. Get the knowledge to empower your business growth and increase productivity.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n \n Automated Analytics is ranked #37 in the FT1000: Europe\u2019s Fastest Growing Companies 2026 <\/a>\n <\/h2>\n

When Automated Analytics was first included in the Financial Times list of Fastest Growing Companies, it marked a milestone in our growth journey. This year, we are ranked 37th in Europe out of 1,000 companies from every sector across the continent. It is evidence of sustained, scalable growth at a time when European markets have […] <\/p>\n

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\n \n Key Details of Call Tracking: What Every Business Should Know <\/a>\n <\/h2>\n

Call tracking is an essential tool for businesses that rely on phone calls to drive sales, deliver services, or measure marketing effectiveness. At its core, call tracking allows companies to attribute phone leads to specific marketing channels, campaigns, or even keywords, providing a transparent view of what\u2019s working and what\u2019s not for the entire customer […] <\/p>\n

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\n \n Letter from the CEO <\/a>\n <\/h2>\n

Dear Business Leader – If you’re like most growth-minded companies, you know every call could be a new customer, a loyal advocate, or a missed opportunity. But do you truly know which marketing efforts are driving the highest-value conversations? That’s where modern call tracking comes in and why it’s time to move beyond bargain solutions […] <\/p>\n

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Automated Analytics Podcast<\/span><\/span><\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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